By Michael Kies

Have you ever had a time where you have missed the listing and felt frustrated about it, and wondered what you could do better? What about the times when you can’t get both decision-makers together? Or times when they say they will both be there, so you are forced to leave your price and fees?

Why does this happen? Sometimes agents have better training or a better listing kit, but at the end of the day you are just as good as anyone else, you just need the tools to take you through to the next level. You just need to know exactly how to use the two step listing presentation which I share in 4 easy steps.

I have developed an iPad listing presentation shaped by my 25 year successful real estate career that help me make hundreds of sales.

If you’re working in an area where listings are very competitive, you can tap into the iPad listing presentation webinar which shows the presentation I built over my career spanning 25 years, so that you can convert more listings, reach your income goals, and beat your competitors. Register here now…

The 4 step process for using the two step listing presentation

STEP 1: Have you ever had one vendor call and demand that you visit, even though their partner will not be present? It’s tough isn’t it. We are trained that we must have both decision makers present. But if someone is definite, you must go, and take the opportunity to build rapport while you are there.

STEP 2: Try and get the last appointment so you can build rapport and make a great first impression, and then close for the second listing appointment.

STEP 3: As you leave take a photo on your iPad and insert it into your powerfully personal listing presentation (I run through this in the listing presentation webinar).

STEP 4: When you arrive at the listing appointment with both decision-makers present, start showcasing their house immediately, show them what it feels like to be listed with your agency by having some marketing made up with their house on it – like a brochure or an online listing preview or my iPad listing presentation. This will give you the edge.

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