Real estate marketing article: 10 ways to choose the best agent

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Real estate marketing article: 10 ways to choose the best agent


By Michael Kies

Today I am going to share with you an article that I used to establish myself as the authority on real estate in my area. This in turn generated a lot of enquiries:

10 Ways to Choose the Best Agent…

(distribute this in your area)

Before you start calling agents to help you sell your property, it’s important to know how to spot the agent to represent you fairly; the one that has your interest’s at heart in order to get the highest price for your property.

My name is Michael Kies and over the last 25 years, I have sold well over a thousand properties, and have had many vendors share their horror stories with me about dealings with agents who did the wrong thing by them. If only they knew how to spot the agent with integrity… This is what I will share with you today with a list of 10 easy to spot signs…

No. 1: Excellent presentation

You only get one chance to make a good first impression. The agent who makes an effort to show you the honour and respect of being well dressed and prepared for your meeting is likely to be the one who will represent you in the same way to buyers. If the agent is prepared it is likely that they will be prepared in dealings with your buyers too.

No. 2: Likeable and trustworthy

You have to feel that you like and trust this person. If you like and trust the person the right buyers are likely to as well.

No. 3: Great Testimonials

Check out testimonials and call previous clients to get an idea of how the agent operates.

No. 4: Has a proven track record

Ask the agent how many houses they have sold in the area and enquire as to the average days on market before the house is sold under their care. They should be very aware of this number. Sign up here to receive the full copy of the article…

Michael Kies
Michael Kies
Like my page for marketing tools for real estate agents, training videos, and motivation to get the most out of your career.

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