Why is it so hard to get buyers to make a decision right now in real estate sales…

I have been receiving many calls lately regarding making sales in a tough market, and more specifically around getting buyers to make a decision.

Here are three examples:

• I am taking buyers out but they are not buying…
• I have only made one sale this month and I usually sell eight per month. How do I get buyers to make a decision?
• How can I improve my marketing to attract more buyers?

I think the reason I am having so many people call me is that I thrived in a tough market that lasted 12 years.

The only change was a 20% drop in year five, which just happened to be my best year ever.

So why could I thrive in a tough market and others were leaving the industry and saying it was impossible to make sales?

Because they didn’t want to work on the right actions and bought into their own excuses, which sent them broke.

The same solution that worked for me back then works today.

Katie’s Story

Katie called me saying she was thinking that maybe real estate wasn’t for her, even though she’s had a very successful career in better times.

We spoke for about one hour and I gave her some specific things to do.

She took my advice and implemented 40% of what I suggested and she has made one sale and has another sale cooking, all in 7 days after having made only one sale in the five weeks prior.

She said that it is amazing as buyers are now chasing her. She is now finding it easy to get buyers to make a decision.

Elena’s Story

Elena was struggling and hadn’t sold a house for 4 weeks.

Since following my suggestions she is now selling 2 properties per week.

She made a decision to follow what I suggested and her results increased immediately and now buyers are chasing her as well.

So if I can do it for 12 tough years and now people like Katie and Elena are making sales from following my suggestions, then you can do it as well!

If you are having doubts about your future in real estate, listen to this before you do anything.

There is a way to make sales in a tough market and it’s simple.

Most agents focus on the wrong thing in a tough market.

They spend a lot of time with buyers, making few sales, becoming exhausted and then they start looking for the magic bullet to get buyers to make a decision

The right thing to focus on is getting more listings and then pampering those sellers – that’s the 80/20 rule. 80% of your time on sellers and 20% of your time with buyers.

You can go from zero to hero within 7 days by doing the following:

1. Focus on the right actions.
2. Forget about what you think is a good price for a property and keep reducing until it’s sold.
3. Sell – lead buyers to make the decision that’s right for them.

This is all you need to do in this market and I guarantee you will do the same as all the people I am coaching now who are making two sales per week.

I guarantee the people who are working closely with me will make more sales in tough times than they ever did in boom times, while their competitors are wondering what happened.

Hope is not an answer; the right actions will give you great motivation.

I have first of all survived and then thrived in a long, tough market and during this tough time I was awarded top salesperson for L J Hooker Internationally in number of properties sold.

If you would like to find out more about how to make more sales in this market then click here and book a time to speak with you.

By improving two skills that you haven’t used before you will dominate your market and I would love to help you do that.