Keeping our prosperity pipeline full is essential for success in real estate. We live in a time of instant gratification, but unfortunately sales are often the result of hard work over a long period of time.
There are a lot of agents who operate from a position of reactivity. They will find themselves mid-month with nothing to show for their work over the previous weeks.
From here they burst into activity to find the listings to help relieve the pressure.
But this will often fail.
To keep our prosperity pipeline full we must realise that our actions today will transform into our results in 12 weeks from now.
There was a time when I personally got this wrong.
I remember the morning I found out, I was gutted and I drove back to the office saying I am going to become the leanest, meanest, listing machine in the north.
From then on I became a listing machine. My focus was solely on keeping my prosperity pipeline full.
This meant that the buyers had to come to me and within 12 months I was making 11 sales per month.
So focus on listings and the sales will come.
2. Ask the right questions.
Listing is about leading by asking the right questions, so be sure to ask everyone you come in contact with a question like “Who do you know that is thinking of moving?”
I was out at dinner recently and someone said they have a friend who is thinking of moving and the first thing I did was ask all about their friend (building rapport), and then asked for their details and address.
3. Have loads of fun when meeting new people.
The last thing you want when selling your home is an unenthusiastic real estate agent.
When they ask you how real estate is –
Answer: “Unbelievable! Would be even better if I had more houses for sale, who do you know that is thinking of moving?”
So by focusing on finding listings and forgetting about sales, asking the right questions and using the unbelievable concept, you will keep your prosperity pipeline full.
To find out more about how to create more consistency in your career and add an extra $100,000 to your income in the next 12 months click here for a complimentary one hour training session.